The original Plan B Skateboarding team was founded in 1991 by Mike Ternasky who had departed from the H-Street company that he had formerly managed with Tony Magnusson. Ternasky, to the dismay of Magnusson, also managed to convince numerous team riders to assist with the development of the new brand. The company was formed as part of the Dwindle Distribution company, at that time overseen by Steve Rocco and Rodney Mullen, and Mike's intention was to create a "super team", with riders such as Way, McKay, Mullen, Mike Carroll, Matt Hensley, and Rick Howard.
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